10 elements identified every successful lead generation campaign include. Implement them and boost lead collection instantly.
Contributed By: Jon Mendibles Lead GenerationDoes your lead generation problem have you counting sheep? I can relate, and I understand the struggle is real. Day after day the expectation of continuously producing enough leads is a never ending chore and let’s not forget the leads need to be...
Considering 60% of your direct marketing response is directly reflected by data it is imperative to align yourself with a company that will take care of you and make you money instead of costing you money. Design. It is amazing to me that organizations forget the...
A/B Testing Email CampaignsA/B testing email campaigns are all over the place these days. The retail industry uses them like crazy, sometimes to the point of becoming a bit spammy. When you begin developing an email there are so many options, what layout to use, so many colors to...
How do You Create a Sustainable Marketing Strategy?Let’s be honest. We have all said it before. “I know what my buyer looks like.” Now if we were to take that statement and break it down, the keyword being look, we would realize that statement is not true. We have...
Direct marketing is difficult when there are so many options to choose from. There are hundreds of different social channels, thousands of different messages and phrasing options, and millions of different people to break down into a specific niche target market. Are you finding yourself in a marketing rut?...
Mobile Marketing is ruling the world. 50.3% of e-commerce website traffic comes through a mobile device (Shopify). This means that people are putting down the laptops and just searching with their cellphones. With 75% of mobile phone users using smartphones, marketers are reaching out where they can hit the...
Lead Generation has high importance in any marketing strategy. Nearly 50% of B2B marketers’ lead generation budgets will increase this year. How to implement lead generation directly to the audience? How do you reach your perfect prospect on their channel exactly when they are looking? It’s tough, we know,...
Millennials are the present and future of marketing. While they hold so much power, we strive to keep up with their ever-changing world. Here at iMDirect we have become masters at managing millennials. Hopefully, these 12 facts will help you create more engaging campaign’s.
Millennials pick their path. They want their cake and eat it too. Like no other generation in history, they have redefined the way brands interact and sell to them.
- Consumer Behavior
- Content Generation
- Content Strategy
- Data Intelligence
- Data Lists
- Direct Mail
- Direct Marketing
- History of Holidays
- Interactive Fun
- Lead Generation
- Marketing Automation
- Personality Test
- Press Releases
- Search Engine Optimization or SEO
- Social Media Marketing
- Socially Conscious